The Generations Campaign for Red Cloud

Wičhóuŋčhaǧe Campaign

Translated from Lakȟóta language, wičhóuŋčhaǧe means “a generation, lineage, ancestry … the growth of people.” It is the perfect reference to embody the spirit of Red Cloud’s vision for the future. A vision that will come to reality through the WIČHÓUŊČHAǦE (Generations) Campaign. This ambitious effort will connect past and future generations by:

  • Preparing the next GENERATION of Lakȟóta leaders
  • Bridging GENERATIONS with welcoming and interpretive community spaces 
  • Honoring GENERATIONS of Lakȟóta heritage and tradition


In 2019, the school’s Board of Directors initiated a master planning process to ensure that Red Cloud can continue to meet the unique needs of our students and their families. With input from teachers, staff, students, residents, parishioners and community members, a comprehensive strategic plan was developed for the Red Cloud campus, its associated schools and our Holy Rosary parishes. The plan will address capital and operational needs and positively impact GENERATIONS of Lakȟóta families.

 Mahpiya Luta Prayer

Tȟuŋkášila, Wakȟáŋ Tȟáŋka,

gracious and ever-loving Creator God,

we humbly thank you

for all the blessings that we have received.

Grace us always to have

hearts of gratitude,

always aware of your love and goodness.

We now ask your blessings

upon us all at

Maȟpíya Lúta – Red Cloud

and our desire to help to lift

the horizon of hope for us all.

Bless the efforts of our extended family,

our Thiyóšpaye,

in and through this

Wičhóuŋčhaǧe – Generations Campaign

to make the bright future possible

that you in your gracious love desire

for all your sons and daughters.

We give you thanks and humbly ask your blessings

upon all that we do with and for one another,

as we together walk the holy road of your love,

the Čhaŋkú Wakȟáŋ,

of your love.

We ask this in the name of your Son, Jesus,
your Word of love to us, now and forever.